“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of...
Published on 19 Sep 2017
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The most difficult task for any business, online or offline, is ‘acquiring customers’. Organisations spend millions of dollars in ...
Published on 19 Sep 2017
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If your local takeaway place delivers food to your place correctly, and if all this happens quickly and without any glitch, then its delivery ...
Published on 14 Sep 2017
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It’s been years that I actually visited a bank or met an agent to enquire about mutual funds, ULIPs home loans, or credit cards. Everyth...
Published on 12 Sep 2017
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My friend often checks out gardening products like flower pots, fertilisers, plants, and decorative items. She has a dream of having her own s...
Published on 7 Sep 2017
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Traditionally, the marketing and advertising experts were highly innovative in coming up with ideal plans for building product interest and ga...
Published on 6 Sep 2017
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A friend of mine is on a weight loss program, following a strict diet and exercise regime. He maintains a detailed chart of how much calories ...
Published on 5 Sep 2017
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According to a survey conducted by McKinsey as early as 2014, “E-mail is a significantly more effective way to acquire customers than social m...
Published on 5 Sep 2017
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Marketing Automation is a buzzword in the marketing technology space today. We often talk about automation in the context of making our mundan...
Published on 17 Aug 2017
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Browser Push Notifications (BPN), no marketer is unaware of the immense capability it has as a channel. This channel has carved out a special ...
Published on 16 Aug 2017
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Customer connects monthly
Events handled monthly
Emails sent monthly
SMSes sent monthly
