The Paradox of Marketing Automation

As more and more consumers are getting connected to digital way of working via their smartphones, more and more marketers are jumping on the d...

Kunal Wadia
June 21, 2017
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Can CMOs & CIOs work together for marketing initiatives?

The original article was published by Research NXT. I hope you are exploring all our conversations with industry titans, we’ve been sharing si...

Forum Sheth
June 20, 2017
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How to measure ROI of Marketing Technology?

The original article was published by Research NXT. Have you listened to the podcasts we’ve been sharing since the release of B2C Marketing Au...

Forum Sheth
June 16, 2017
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How to leverage MarTech in lending business?

The original article was published by Research NXT. Marketers across India as diving into the recently released B2C Marketing Automation Repor...

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[Infographic] The State of Marketing Automation in India, 2017

As India is rapidly evolving in terms of Marketing Automation Solution (MAS) providers, B2C Marketers, specifically, are tapping into the powe...

Forum Sheth
June 14, 2017
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Is adoption of Marketing Automation in India different from the US?

The original article was published by researchnxt.com Have you seen the recently launched B2C Marketing Automation Report India 2017 produced ...

Forum Sheth
June 13, 2017
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The Evolution of Marketing Automation in India

India’s first B2C Marketing Automation Report 2017 has been released. The report is produced by Research NXT in association with Netcore. To t...

Forum Sheth
June 8, 2017
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Best Practices on product innovation with Marketing Technology

B2C Marketing Automation Report India 2017 is about to be released. So before it’s out, here’s one more expert sharing his expectations from t...

Forum Sheth
June 6, 2017
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5 Common Mistakes in Transactional Emailing That Hurt Your Business

The most important thing for a business is what its customers want to hear. Where content is the king businesses make no mistake to craft a pe...

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From Smart Analytics to Smart Basket, MarTech at BigBasket

In the expert view series, today we have a podcast for you, featuring Meera Iyer, Head of Marketing at BigBasket – an online grocery shopping ...

Forum Sheth
June 5, 2017
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11+ Billion

Customer connects monthly

30+ Billion

Events handled monthly

7+ Billion

Emails sent monthly

3+ Billion

SMSes sent monthly