Reaching the right person at the right time through the right channel has always been a marketer’s indispensable to-do to achieve the end results. ...
Published on 6 Apr 2017
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Did you know that up to 98% of your website visitors are anonymous? What that means is that you have no way to reach them! So what’s a smart market...
Published on 31 Mar 2017
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Ecommerce is set to deliver a final, fatal blow to brick-and-mortar retail. Just last week, iconic American retailer J.C. Penny revealed that it wo...
Published on 29 Mar 2017
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As a new age marketer, do you sometimes find yourself running on a hamster wheel – wading through oceans of customer data without getting anywhere?...
Published on 21 Mar 2017
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So, like any smart marketer, you’re analysing your customer’s behaviour across touchpoints and using that to tailor your marketing messages to them...
Published on 2 Mar 2017
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Ok, so you have collected a tonne of data. You’ve further segmented it according to certain parameters and now perhaps you have started targeting t...
Published on 6 Feb 2017
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Today after 18 years in the Digital Marketing space, we’re flying a new flag! Our refreshed story comes with a new logo, a new tagline, and a...
Published on 18 Jan 2017
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“Wow”, “Awesome”, “Kya Baat Hai..!” When do you think you get to hear these words from your customers? Let us think about it! Sometime back, I had ...
Published on 8 Dec 2016
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Transactional emails, unlike promotional emails, contain information that a user really wants or needs. Triggered from a process or transaction ini...
Published on 8 Dec 2016
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Our country has seen some dramatic developments in the digital marketing space, particularly for consumer brands. The market is intensely competiti...
Published on 8 Dec 2016
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Customer connects monthly
Events handled monthly
Emails sent monthly
SMSes sent monthly
