Email changed the world of marketing. For most of us marketers, itâs hard to imagine life without email. As we rejoice and celebrate email market...
Published on 30 Jun 2015
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Email Marketing is the quickest, most effective and affordable tool for businesses to reach out to large audience, generate leads and increase sale...
Published on 26 Jun 2015
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In this age where everyone has email and anyone can send email, what you need are some really innovative ideas to distinguish your brand from other...
Published on 6 Jun 2015
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In the previous column, I wrote about how technology is transforming marketing. One of the benefits of the emerging marketing technology MarTech is...
Published on 26 May 2015
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It’s 37 years since the first email marketing message was sent and this oldest digital medium only seems to be growing stronger by the day;...
Published on 19 May 2015
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All roads lead to Rome. That more or less sums what marketing is all about today. Just as the Romans built an amazing network of roads thousands of...
Published on 12 May 2015
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Everyone (even marketers) makes mistakes Real time marketing done wrong can be a big embarrassment. It’s not new for brands, big and small al...
Published on 30 Apr 2015
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Digital marketing solutions provider Netcore has launched Smartech, a cloud-based marketing technology platform. With the launch of Smartech, Netco...
Published on 30 Apr 2015
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Attracting new customers is only part of the game; the bigger part is to make them keep coming back over and over again. As marketers we have used ...
Published on 30 Apr 2015
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You spend your waking hours crafting good emails to gently pull subscribers deeper into your sales funnel and then the unthinkable happens. Your su...
Published on 13 Apr 2015
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Customer connects monthly
Events handled monthly
Emails sent monthly
SMSes sent monthly
