Email Marketing Trends To Watch Out For in 2014
Finally, we officially release the trends in email marketing for the year 2014. The first…
June 2014: Gmail changes inbox delivery rules – 5 Steps to keep your email in good health
Gmail as an MSP has been known for constantly introducing changes and this time its…
Time to Change Your Communication Strategy: Part 2 â So what next?
Hope my earlier write up brings out a sense of urgency to start segmenting and…
Is your Email Responsive?
Mobile internet users are estimated to reach 185 million by June 2014. More email is…
Part 2 â How to increase your ROI from the sleeping users?
Importance of subject line to re-engage subscribers In the first part of this 2-part series…
Part 1 – How to increase your ROI from the sleeping users?
The inactive email subscribers are hard to ignore, at least by their sheer numbers. We…
The why and how of email marketing and social media integration
There has been much hype on social media replacing email marketing but the fact is…
Time to Change Your Communication Strategy: Part 1 – Reality Hurts
Let me start with a quote by David Ogilvy: "What really decides consumers to buy…
4 Tips to improve your domain reputation
Risk comes from not knowing what you are doing. And in case of email marketing,…
Will I be affected by the Heartbleed?
You all must be aware about the infamous Heartbleed bug1. For those who arenât, hereâs…