X

Want more people to open your emails? Consider revising your subject line strategy.

You heard about it many a times and often felt it’s overrated. Yes I am…

Raise your bar as an email marketer; be the Chief Email Marketing Officer

Email marketing is transforming each day. Now, just knowing the nuances is not enough; planning…

About Shellshock bug – We are secured

Newly discovered security bug ‘Shellshock’, more widely known as the ‘Bash bug’ is the latest…

The Gmail Trap Yap

Everyone eyes it but only the chosen few get through. With tamed horses as its…

How to win Gmail’s Game of Inbox Delivery?

Gone are the days when email marketers used to send planned campaigns in the name…

Respond to the responsiveness in mobile email marketing

Webinars are always fun to host and we experienced the same fun all over again…

The inevitability of Email Marketing for Travel Industry

Email marketing is still relevant for successful digital marketing; contrary to some misconceptions that it…

How do you plan your email marketing campaign?

We recently concluded our multi-city email marketing workshop series on “Mission 365 – Right Content,…

4 ways how brands can capitalize on the evolving pattern of online consumer

India’s e-commerce market grew at a staggering 88% in 2013 to $16 billion and is…

Tips to improve engagement and make subscribers (and MSPs) love your emails

Google says ‘Make users love your email’. This statement is quite simply put but tough…