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5 Common Mistakes in Transactional Emailing That Hurt Your Business

The most important thing for a business is what its customers want to hear. Where…

From Smart Analytics to Smart Basket, MarTech at BigBasket

In the expert view series, today we have a podcast for you, featuring Meera Iyer,…

Expectations from B2C Marketing Automation Report India 2017 – Varun Kaushik, VP & Head of Marketing at Landmark Insurance Brokers (PolicyBoss.com)

As we promised you while revealing the first expert view by Amit Shah, President & Country…

Expectations from B2C Marketing Automation Report India 2017 – Amit Shah, President & Country Head, YES BANK

As, India’s B2C Marketing Automation Report is going to be released soon, here’s bringing to…

61% Marketers are Considering Cloud-Based Marketing Automation Solutions! Are you?

Indian consumer landscape is incessantly evolving and B2C marketers are battling to offer consumers with…

Online Offline Synergy: Deliver Omni-Channel Customer Experiences, Drive Exemplary Results!

The age of hyper-digitisation is here! Modern customers are going pro-digital and are less often…

6 Ways to Reduce Email Volumes and Boost Customer Engagement

Brands have ramped up their messaging, expecting more interaction and information from the increasingly distracted…

Secret Revealed on Browser Notifications for Banking and Financial Industry (Cross Channel Identification)

Recently, a lot of brands from banking and financial industry have been leveraging Browser Notifications…

Boost your Ecommerce Business with Browser Push Notifications!

Usually on my way back home, I often browse ecommerce websites checking out new arrivals,…

Email – A Mainstay in 2017 and Beyond!

We’re here to say that email is here to stay! To make our case, let’s…