What is Data-Driven Marketing?
While I was travelling back to Mumbai from Kolkata, I was accompanied by a couple…
Transactional Emailing: In-house or Professionally Managed Services?
In addition to enhancing customer experience, the single biggest benefit of transactional emails is the…
What is late binding?
Imagine, you are single and happy and you suddenly discover the connection of your life…
How can Cross Channel Funnels change the way you look at Analytics!
A problem well stated is half solved. Funnel Analytics helps you identify the problem. Only…
Are you nurturing your leads well?
Imagine, during a flight, you meet an awesome web designer. Both of you have a…
How to Adopt and Use Different MarTech Tools in tandem?
The original article was published by Research NXT. Before our expert's view series comes to…
Leveraging Digital and E-commerce to build an Iconic Brand
The original article was published by Research NXT. Did you listen to the latest podcast…
Have you built a “LAKSHMI” in your Accretion Marketing Campaigns?
Have you all recently visited any branch of City Union Bank? I happened to visit…
What you should know before evaluating Marketing Automation?
The original blog was published by Reasearch NXT. It's pouring downloads at Netcore since the…
How to Measure the Success of Your Transactional Emails?
This blog is for those people who consider transactional emails as a small fish in…